Blog Archives

Is technology helping you gain competitive advantage? (Cool use of Instagram alert)

At 1pm ET on Aug 21, the latest Business Tech Trends Study will focus in on how pace-setting organizations use social, mobile, cloud and analytics to stand out from the crowd. As great as that will be, I do want to

Posted in Multimedia, Social Media Tagged with: , ,

Making sure your YouTube videos rank

The Underground Confessions blog recently covered the thorny subject of driving more traffic to your YouTube video content. They suggest the term YouTube Ranking Optimization (YRO) as a description for this field, which I’m sure is set to grow –

Posted in Inside SEM, Marketing, SEM Info, Social Media, Social networks, Web Marketing Tagged with: , ,

ROMO: a new era needs new marketing metrics

I was fortunate enough to attend the TechTarget Online ROI summit in San Francisco recently. I can definitely recommend this event as one of the best places to meet like-minded individuals if you happen to work in tech marketing. ROMO:

Posted in Marketing, Online marketing events, SEM Info, Social Media, TechTarget Online ROI Summit, Web Analytics, Web Marketing Tagged with: , ,