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corporate blogging news

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Social Business webcast series kicks off next week

Want to understand more about social business and IBM’s role in this emerging space? Some of the major practioners will be presenting latest thoughts, concepts and applications in a webinar series that kicks off next week. From May 17 to June 14, topics…

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The business value in social networks

daryl_pereira on March 15, 2011
Categories: cuny,social business
Tags: ,

I just had the wonderful opportunity to present to the students of City University of New York (CUNY) along with Bilal Jaffery on where we see the business value in social media. You can watch the presentation, which is part of the ongoing Roundtable series…

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Can Twitter sentiment analysis predict outcomes (like the Irish election)?

daryl_pereira on February 25, 2011
Categories: business-analytics,ireland-elections,social-media-analytics
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When I was growing up, election coverage was characterized by an exuberant political pundit leaping around large cardboard charts of the UK with the kind of coloring normally reserved for the weather report. The ‘exit polls’ we were familiar with only updated…

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Creating a social business through developerWorks: the GoMidjets story

Even though I wasn’t at Lotusphere this year, I did get a sneak peak at Stacy Pschenica’s presentation on the value of the developerWorks community: to members, partners and thankfully (given …

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Lotusphere 2011 opening session: mobile, social business has arrived

So IBM’s premier social business event, Lotusphere 2011, is now fully underway. Who better to get things started than Hollywood legend Kevin Spacey: few have done a better job of capturing the zeitgeist. Whether it’s a portrait of middle-aged, middle-America…

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Lotusphere 2011 is coming to a social network near you

Collaboration, social networking, disruptive technologies, social media… the list goes on. Lotusphere is IBM’s premier event dealing with this emerging space where technology intersects with people intersects with business.

The event takes place from Jan…

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Lotusphere 2011: building collaborative business intelligence with Cognos 10

Over on the IBM Software Blog, Cognos Product Marketing Manager Brendan Farnand explains just

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Foursquare to use predictive analytics to beat Facebook?

There’s a growing battle in the location-based services business between Foursquare and Facebook. Foursquare, with its past emphasis on gaming and status building (who wants to be the mayor of the local laundromat?) is now focusing on a more functional aspect:…

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