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5 Things no one will tell you about SEM – SES

Filed under: Inside SEM, Marketing, SEM Info, SES San Jose 2008, Web Marketing — Daryl Pereira on August 24, 2008

This in-depth SEM session tried to debunk some of the myths floating around the industry (and many of the halls around SES). I found this one of the most interesting sessions and it did actually cover interesting points that fly in the face of conventional wisdom.
Moderator:
Chris Zacharias, VP Search Sales, Omniture
Panel:
David Rodnitzky, VP, Strategy, PPCAdBuying.com
Terry [...]

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