Those far-reaching tentacles of Shel and Neville over at the FIR Podcast picked up an informative new document from the Social Media Group titled ‘Social Media RFP Template’.  As more and more agencies from across the marketing spectrum (and in particular SEO and PR) now offer social media services, how do you separate the wheat [...]

Subtitle: How The Art of Storytelling Matches Up With the Business of Marketing
Stories have been around since the beginning of communication, and there’s a reason: it’s a form of communication that beats all others when it comes to delivering a memorable, motivating, and meaningful message.
This is another session that deals with the popular (and someone [...]