Blog Archives

IBM Pulse: mobile edition

If you use a mobile device and would like to keep up with the latest…

Posted in android-development, html5, ibm-pulse, mobile-application-development, mobile-development Tagged with:

Building IBM’s biggest Twitter profile

Did you know that @developerWorks is IBM’s biggest Twitter profile? With over 33,000 followers, this syndication channel has some serious clout:

Posted in content, grassroots, Marketing, promotion, syndication, Twitter Tagged with: ,

Developing IBM’s largest Twitter profile: grassroots marketing the @developerWorks way

I recently had the opportunity to catch up with Frank Carlos, a grassroots marketing expert on the IBM developerWorks team. Among his many accomplishments has been the development of the @developerWorks Twitter profile which has amassed a princely 33,000 followers.

Posted in blog marketing, developerWorks, Marketing, Microblogging, Online PR, Social Media, Social networks, Twitter, Web Marketing Tagged with: , , , ,