Blog Archives

How CIPCO use IBM SPSS Statistics to improve energy supply

SPSS have put out a case study showing how the Central Iowa Power Cooperative (CIPCO) switched from using Excel spreadsheets to IBM SPSS Statistics to optimize those decisions an energy utility provider has to make: capital planning, utility rate setting,…

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Posted in cipco, energy, predictive-analytics, spss

Sephora blog strikes the right chord

New Media Musings offer up the Sephora blog as a great example of a corporate blog that gets the tone just right for its audience. The writers highlight special offers, new product trials and other tidbits for those among us

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Posted in Corporate Blogging News, Social Media