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Bit.ly lowers the bar on URL shortening

With the speed of development in the social media space (especially that ever-growing corner that pertains to Twitter), it’s difficult to separate the wheat from the chaff. When this announcement first hit last week, my initial reaction was, to be

Posted in Microblogging, Social Media, Twitter Tagged with: , , ,

How do you track leads from Twitter posts? The bit.ly URL shortening service is one way

The very sharp Sandy Carter asked a question today that had been playing in the back of my mind but being the weak marketer I am, I never really fully got my teeth into: if you put out a promotion

Posted in Marketing, Microblogging, Social Media, Social networks, Twitter, Web Analytics, Web Marketing Tagged with: , , , , , ,