Google has now officially rolled out the latest iteration of its social search which includes much tighter integration between social elements and what the big search giant is commonly known for uncovering: web pages. Google has been displaying results from…

So, looks like I managed to bookend social media week in San Francisco catching the PeopleBrowsr event on the first day, and today, one of the final sessions with headliner Shel Israel. I’m sure there’s no need for introduction, but just in case. An interesting takeaway for me was Shel’s statement that ‘social media is [...]

In a panel discussion today on social listening at the swanky new SF PeopleBrowsr office, the interest graph formed the basis of a lot of the discussion. I guess I’m out of touch with social media monitoring as this concept was new to me. First we had the social graph, of which I’m aware: a [...]

The canonical view in corporate marketing is that you start high level at strategy and then work your way down onto tactics and execution. There are domains where this approach can rapidly desintigrate. Like social media. For years I preached the message so eloquently spelled out by Forrester’s Josh Bernoff in Groundswell: work out a [...]

There’s a growing battle in the location-based services business between Foursquare and Facebook. Foursquare, with its past emphasis on gaming and status building (who wants to be the mayor of the local laundromat?) is now focusing on a more functional aspect:…

Early birds catch the blogworms. Or so suggests research by blogging metrics maniac Dan Zarrella. You have the best chance of getting eyeballs to your posts if you get that content out before 10am US Eastern time. In a recent webinar hosted by Hubspot, Dan unleashed a torrent of findings from his surveys and research [...]

In a recent interview with David Meerman Scott of Web Ink Now, Ben Edwards, VP Digital Strategy and Development here at IBM talked of the move from outbound to inbound marketing .

See an excerpt of the interview:

What exactly does this mean?…

Colette Martin over on the Forbes blogs picked up on a thread which has been floating around the net for…