Fellow IBMer Kevin Czap recently took the position of the community manager for the developerWorks Cloud Computing Central group. DeveloperWorks is IBM’s central external resource for developers and IT professionals and Kevin defined his role as follows:
The Community Managers act as an advocate for the Community. They are the eyes and ears of their respective [...]

This session focussing on online content at the TechTarget Online ROI Summit was presented by Bill Crowley, VP, Group Publisher, Data Center Media, TechTarget.

The core of this presentation: most technical buyers information needs change over the buying process. What is the buying process? The old AID(A) model is useful as a starting point here. To [...]

Mario Sundar picks up on the Technorati list of top corporate blogs. These include his own LinkedIn, Dell, Lenovo, Adobe and Google.
As with the Forrester list, tech blogs feature prominently.
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Welcome to this first post in the Slideschool Series. The aim of this series is to uncover and explain web services and applications that have a major part to play in our evolving online existence.
First off is Friendfeed.

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(View presentation on Slideshare)
Friendfeed is a nifty tool for keeping track of all [...]

So, it finally happened. After years of happily importing images into Picasa and clearing the disk in the camera, we finally pushed the wrong button and cleared out a whole set of debauched bachelorette photos, many of which could have possibly held some quite senior San Francisco socialites to ransom.
We fretted and Googled and finally [...]

Crisis Blogger picks up on the recent lawcase against one of Cisco’s employee’s blogs.
Interesting how this has been picked up by the media – many a horror story of how employee blogging can turn foul. However the Cisco case is somewhat different – the anonymous blog had been setup not as an obvious link to [...]

A new study conducted by the Society for New Communications Research looks at the new influencers in corporate communication. Blogs feature heavily in this list, being by far the most heavily used but not necessarily the best achiever.
There’s some great information in this study (conducted at the end of last year) for anyone looking to [...]

A further wrap-up from the Eurocom study on blogging in the tech space. This article goes into more depth on how blogging helps SEO – a core reason why many executives get involved.
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