In the current edition of Analytics, a cross-brand team from IBM (Irv Lustig, Brenda Dietrich, Christer Johnson and Christopher Dziekan) explain IBM’s view of the structured data…

Decision management expert and consultant James Taylor was ‘cornered’ recently at the IBM IOD conference and asked to explain the present and future of business analytics. An eloquent speaker and veteran in this field, James does a great job of highlighting…

A post by Timo Elliot over on the Forbes blogging community posits that we have a tendency to be overoptimistic on our abilities. For instance, 93% of Americans think they have above-average driving skills. This notion of our egos over-inflating our perceptions…

In my previous life as a webmaster I was called on to develop monthly web performance reports for consumption by the whole marketing organization. At one time these had been documents that were mailed around, but we decided the best approach was to build a web…

Christopher Hosford over at BtoB Magazine ran an interesting piece on IBM’s foray into the field of marketing automation focusing on the recent spate of acquisitions here at IBM. I thought it would be worth expounding on how each of these acquisitions fits…

The big news today from the IBM IOD Global Conference and Business Analytics forum is the unveiling of Cognos 10 .

The most common feature brought up on news sites and blogs is the ability Cognos 10 opens up to access business intelligence on a mobile…

As the Business Analytics Forum gets underway in Las Vegas, eWEEK feature an article on how IBM’s analytic software is helping Clark County Family Services Department in Nevada improve the delivery of social services. Prior to using IBM analytics, spreadsheets…