Robert Scoble on the state of the corporate blogging

Corporate blogging stalwart and pioneer Robert Scoble recently caught up with Ed Cone of CIO Insight to answer a few questions about how far we’ve come and the degree to which companies have fully embraced this new communication form.

Scoble talks of the pervasiveness of email (despite the incumbent pain points) – a communication which is particularly ill-suited to collaboration and knowledge sharing.

Interestingly, he also highlights FriendFeed, a service on which he has been active (you can find him here), as a prime example of a social networking aggregator that collects all your online activity in one handy location. If this is new to you, check out this article on Friendfeed explained.

More on the interview

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