More bosses blogging now

Company owners talking directly to their customers via corporate blogs is becoming more and more widespread. Whether it’s discussing details of a takeover or a spot of bad press, the corporate blog is becoming more and more a reality, somewhat dependant on the size of the company:

“About 10 percent of Fortune 500 companies post their executives’ blogs, up from virtually none five years ago. The percentage is higher among smaller, private companies, especially in technology sectors, where CEOs are not bound by the same regulatory restrictions.”

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